A communications professional passionate about design, fashion, and art, with 10 years of experience in creative direction and content creation for national and international brands. She studied Communication with a focus on Advertising at ITESM. During her career, she completed internships at Grupo Reforma and the international agency Ogilvy & Mather.

She has worked both in companies and independently for brands like Cristina Ramella, Cava Sautto (indirectly Pernod & Moët), MS Skincare, and personalities such as Marcela Cadena and Chano Jurado. Her expertise includes developing websites, graphic content, photography, and art direction.

In recent years, she founded TheSlab, specializing in content creation tailored to the needs and strategies of each business.